Saturday 23 March 2013

[L144.Ebook] Ebook Download Survival for Busy Women: Establishing Efficient Home Management, by Emilie Barnes

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Survival for Busy Women: Establishing Efficient Home Management, by Emilie Barnes

  • Sales Rank: #3791351 in Books
  • Published on: 1992-02-15
  • Number of items: 2
  • Binding: Paperback

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Wednesday 13 March 2013

[G434.Ebook] Download , by Its Cover: Modern American Book Cover Design, by Ned Drew, Paul Sternberge

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, by Its Cover: Modern American Book Cover Design, by Ned Drew, Paul Sternberge

We all know we're not supposed to judge books by their covers, but the truth is that we do just that nearly every time we walk into a bookstore or pull a book off a tightly packed shelf. It's really not something we should be ashamed about, for it reinforces something we sincerely believe: design matters. At its best, book cover design is an art that transcends the publisher's commercial imperativesto reflect both an author's ideas and contemporary cultural values in a vital, intelligent, and beautiful way.

In this groundbreaking and lavishly illustrated history, authors Ned Drew and Paul Sternberger establish American book cover design as a tradition of sophisticated, visual excellence that has put shape to our literary landscape.

By Its Cover traces the story of the American book cover from its inception as a means of utilitarian protection for the book to its current status as an elaborately produced form of communication art. It is, at once, the intertwined story of American graphic design and American literature, and features the work of such legendary figures as Rockwell Kent, E. McKnight Kauffer, Paul Rand, Alvin Lustig, Rudy deHarak, and Roy Kuhlman along with more recent and contemporary innovators including Push Pin Studios, Chermayeff & Geismar, Karen Goldberg, Chip Kidd, and John Gall.

  • Sales Rank: #427146 in Books
  • Published on: 2005-08-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.00" h x .38" w x 8.63" l, 1.93 pounds
  • Binding: Paperback
  • 176 pages

Review
"The authors have assembled the first collection of Modernist cover art and a short history of Modernism's evolution in America." -- Veronique Vienne in Print Magazine, October, 2005

"This is one release I’m really looking forward to adding to my permanent collection." -- Bookslut.com, June 2005

(Drew and Sternberger) lump dust jackets with paperback covers and trace their intertwined development in terms of modernism and postmodernism. -- John Updike, The New Yorker, October 17, 2005

...a loving survey of top-notch work by several dozen late greats, inspired unknowns, and rising hotshots of book design. -- Boston Globe, October 16, 2005

...well-researched and concisely written... -- Print, October 2005

An engaging look at literature and the progression of American design and typography. -- Dwell, April 2006

Drew and Sternberger lump dust jackets with paperback covers and trace their intertwined development in terms of modernism and postmodernism. -- The New Yorker, October 17, 2005

It is a literate, informative book, complemented by 200 telling illustrations. -- Lancaster New Era, 10/07/05

Serves as a good overview of the high and low points of Modernism in 20th-century design. -- Communication Arts, April 2006

About the Author
Ned Drew and Paul Sternberger teach graphic design history at Rutgers University in New Jersey.

Most helpful customer reviews

29 of 29 people found the following review helpful.
Covers: cool and cultural
By Robin
The two authors have written a first class study of the dust jacket and presented it in an elegantly designed paperback, too. From my experience this sort of title is heavy with cover images with lightweight copy or even just captions but here Drew and Sternberger have really researched their subject and produced what might well be the standard book on the subject. The review starts in the thirties from the craft movement oriented designs through the modernism of the forties, fifties and sixties to the post-modern late eighties, nineties and the start of this century. The covers are mostly placed with their relevant text so it is easy to follow the authors' comments about each designer.

I'm old enough to remember seeing plenty of these sixties covers in bookshops (my favorites were Rudy De Harak, Roy Kuhlman, Paul Bacon and the brilliant Herb Lubalin and considering how influential he was I'm surprised he only gets one cover) and I certainly appreciated the modernist creativity of the past decades rather than contemporary market-driven covers whose design owes so much to the liberating effect of computer technology.

As well as an interesting read the book is elegantly designed (though with perhaps just a bit too much white space for my taste) with the covers presented as cutouts with a subtle drop-shadow. Nicely several of the older titles are second-hand copies that betray well read handling. A minor annoyance is the footnote numbers printed in tiny type and in blue, nearly impossible to read in a domestic lighting environment. Actually all the notes in the back could easily have been placed on the relevant pages, there is that much white space around.

The perfect complement to 'By its Cover' is 'Jackets Required' (ISBN 0811803961) by Steven Heller and Seymour Chwast, hundreds of covers presented in a handsome looking large size paperback. Both books celebrate some wonderful dust jacket creativity.

***FOR AN INSIDE LOOK click 'customer images' under the cover.

4 of 5 people found the following review helpful.
excellent pictorial guide
By Thomas Conneely
Excellent well illustrated history of Dj design, the text was a bit up itself, but still informative.

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Saturday 9 March 2013

[K653.Ebook] Ebook Maximum Influence: The 12 Universal Laws of Power Persuasion, by Kurt W. Mortensen

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Maximum Influence: The 12 Universal Laws of Power Persuasion, by Kurt W. Mortensen

Salespeople, consultants, managers, executives, entrepreneurs. . . Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the book combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever. Author and renowned expert Kurt Mortensen reveals the 12 Laws of Persuasion, explaining why each law works, how to use it, and what to avoid. You will learn about the law of dissonance, the law of contrast, the law of expectation—and nine other proven principles that consciously and unconsciously propel people to act. You willalso discover how to: • Read anyone instantly
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• And convince anyone to give you almost anything. With new case studies and cutting-edge influencing techniques, this is the ultimate guide to the art and science of getting exactly what you want—when you want.

  • Sales Rank: #638846 in eBooks
  • Published on: 2013-06-10
  • Released on: 2013-05-20
  • Format: Kindle eBook

Most helpful customer reviews

0 of 0 people found the following review helpful.
Without a doubt, the BEST book on influence available
By David Wissore
This is also one of the best books, in general, I've read this year. The author provides some great information that is immediately applicable to everyone from sales people to managers to parents - basically, anyone who wants to learn more about influence and the best way to use it. The book is filled with lists of things to help you learn and tactics to use. I listened to the audio version of this book and the reader was easy to listen to and had a great tempo. If you're considering the book or on the fence about it - take the leap and just get this one - it's well worth the time and money.

0 of 0 people found the following review helpful.
Excelent content
By Danny
I work at a car dealership and this books has incredible techniques to improve my sales, while I was reading it, I was applying them and it really helps a lot

0 of 0 people found the following review helpful.
Great book
By j
Great book

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[T795.Ebook] PDF Ebook The Survey Research Handbook, Third Edition, by Pamela L. Alreck, Robert B. Settle

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The Survey Research Handbook, 3/e by Alreck and Settle has been a proven favorite for years. The book is conceived and written to appeal to the common business reader, not just the academic: concepts are presented in clear everyday language, and the book provides practical direction for beginners as well as new ideas and techniques for experienced researchers. Its logical organization mirrors the survey research process itself, from determining information needs to writing the final report. Appendices cover useful topics including focus groups, experimental methods, and report presentations without disrupting the flow of the main text.

  • Sales Rank: #442738 in Books
  • Published on: 2003-11-24
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.10" h x .80" w x 7.30" l, 1.61 pounds
  • Binding: Paperback
  • 496 pages

About the Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Most helpful customer reviews

0 of 0 people found the following review helpful.
It's an excellent book
By Karen Maury
It's an excellent book very easy to read and understand. Especially if you don't know anything about surveys.

0 of 0 people found the following review helpful.
Five Stars
By Jordan Ganz
Useful, helped with my business class.

2 of 2 people found the following review helpful.
very complete
By Cat
This is a very complete resource for survey research, if that's you're thing. Covers sampling, the instruments themselves, and collection and processing.

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Wednesday 6 March 2013

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The Sad Cloud Who Wanted to Make Friends (Evalhena Stories - [Books For Kids - , by Kids] Book 1), by Evalhena Owen, Katie Darden

Free Coloring Book Included!
The Sad Cloud Who Wanted to Make Friends
Cloud just wanted to make friends. But his raindrop tears seemed to make everyone run away. This just makes him sadder.

Join Cloud on his adventures to find some friends who like him just as he is.

This story was written and illustrated by 11 year old Evalhena with some help from her Grandma Katie. This story is suitable to be read to very small children and can be read by 7-10 year olds. (MS Word's Flesch-Kincaid grade level is 3.3)

When you buy this book, you help to fund Evalhena's college education!

Available in Both English and Spanish
Tambien disponible en Espanol (Also available in Spanish) amazon.com/dp/B00DPS17U6
...And in paperback... amazon.com/dp/1490994939

Get Your Copy of The Sad Cloud - Complete with Coloring Book Today

  • Sales Rank: #2030638 in eBooks
  • Published on: 2013-06-21
  • Released on: 2013-06-21
  • Format: Kindle eBook

About the Author
>>Evalhena Owen: Evie is an 11 year old who lives in Northern California on an iris garden with her family and her four cats. When she's not playing games on the computer, she likes to read and make up stories, and learn new things. This is her first book. >>Katie Darden: This is Katie's first published children's book. She has written and published several nonfiction books, mostly relating to goal setting, careers and business. She has also written and published several fictional novellas under her pen name. This is the first collaboration with her granddaughter Evalhena. They have 3 more stories planned - for now.

Most helpful customer reviews

3 of 3 people found the following review helpful.
I Almost Cried For Poor Cloud!
By Queeniegirl
Wonderful story about Cloud who needs a friend. We follow poor little Cloud as he tries to find a friend. He doesn't understand that his tears become rain on everyone. I love the ending, so sweet and charming.
Bravo for this first book by Grandma and granddaughter. Hope to see many more!! What a wonderful way for them to share time together!

2 of 2 people found the following review helpful.
Adorable Children's Story
By Emily Jane Trent
An eleven year old wrote this delightful children's book. This is a delightful story with wonderful illustrations. I'd recommend it. A great book for a bedtime story, uplifting and fun. I hope to see more from this new, young author.

2 of 2 people found the following review helpful.
What an adorable and cute story!
By Idan H.
Very touching story about a lonely cloud which is looking for some friends, I really like the idea behind the story and the cute ending. The story has great illustrations, funny and cute all together.

See all 18 customer reviews...

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Friday 1 March 2013

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Why Men Won't Commit: Getting What You Both Want Without Playing Games, by Weinberg George Ph.D.

  • Sales Rank: #12101650 in Books
  • Published on: 2003-03-06
  • Binding: Unknown Binding

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